Fanatics and Operation Hat Trick Expand Partnership
FANATICS AND OPERATION HAT TRICK (OHT) EXPAND PARTNERSHIP TO SUPPORT THE MILITARY THROUGH SALE OF OHT PRODUCTS
FOR IMMEDIATE RELEASE
HAMPTON, NH and SILICON VALLEY (January 15, 2019) – On the heels of surpassing more than $1 million donated to organizations that support its mission, Operation Hat Trick (OHT) announced today its newest partnership with Fanatics, the global leader for licensed sports merchandise. The partnership will include a significantly increased commitment to providing OHT branded and co-branded products across Fanatics’ wide network of online and mobile stores. Fanatics Brands will be licensed to manufacture OHT apparel products and the company will also source products from existing and future OHT licensed apparel and non-apparel manufacturers.
“Fanatics is a leader in the sports licensed products industry, was an early supporter of OHT, and has continued to offer OHT branded products since our founding,” said Dot Sheehan, Founder and CEO of Operation Hat Trick. “We’re very enthusiastic about our expanded partnership with Fanatics, which will significantly increase financial support for injured veterans and service members.”
Operation Hat Trick, a 501c3 organization, increases awareness, support and funding for the recovery of wounded service members and veterans through the sale of branded merchandise, proceeds of which are distributed to selected organizations that support OHT’s mission. OHT’s unique licensed product business model was born in college licensing and is the first of its kind. The brand is now supported by many professional leagues and a growing list of brands in and outside of sports.
“It’s incredible what OHT has been able to accomplish over the years through their various grassroots initiatives, and their commitment to assisting members of the military is something we are very proud to stand behind,” said Fanatics College president Derek Eiler. “We look forward to significantly expanding our partnership with OHT to raise funding and awareness for their mission.”
About Operation Hat Trick
OHT generates awareness, support and funding for the recovery of America’s wounded service members and veterans. OHT pursues these goals through the sale of OHT branded merchandise, proceeds of which are distributed to selected organizations supporting the OHT mission. Operation Hat Trick is supported by more than 350 universities and colleges, 130 high schools, 21 National Hockey League teams, 15 NBA teams, 165 high schools, more than 70 Minor League Baseball teams, and over 80 companies. For more information, to give online or to purchase OHT apparel and merchandise, visit www.operationhattrick.org.
As the global leader in licensed sports merchandise, Fanatics is changing the way fans purchase their favorite team apparel and jerseys through an innovative, tech-infused approach to making and selling fan gear in today's on-demand culture. Operating multi-channel commerce for the world's biggest sports brands, Fanatics offers the largest collection of timeless and timely merchandise whether shopping online, on your phone, in stores, in stadiums or on-site at the world's biggest sporting events.