FOR IMMEDIATE RELEASE

The University of Alabama a finalist for Operation Hat Trick (OHT) 2017 Excellence in Service award for improving lives of U.S. veterans

HAMPTON, N.H., May 11, 2017 – Operation Hat Trick (OHT), a non-profit organization dedicated to supporting wounded U.S. combat veterans, has recognized the University of Alabama’s outstanding efforts in aiding the recovery of wounded U.S. combat service members and veterans by naming the school a finalist for its 2017 Excellence in Service Award. In recognition of the school’s impact, OHT will make a donation to Alabama Marines Foundation on the University’s behalf. Operation Hat Trick Founder and President Dot Sheehan presented the Excellence in Service Award on May 11 in Nashville.

The University of Alabama was one of five finalists that included Texas A&M University, Boise State University, The University of Oklahoma and Old Dominion University. The finalists were chosen based on their efforts to fully integrate OHT on their campuses through a presence in their bookstores and other retail outlets; promoting veterans’ causes through their social media properties and advertising campaigns; and generating additional revenue that will be used to support the recovery of wounded service members and veterans.

The University of Alabama’s efforts generated thousands of dollars in donations to help veterans recover from the visible and invisible injuries suffered in combat.

“It continues to be a joy and honor to partner with Operation Hat Trick to support those who choose to serve our country. When you become aware of these warriors and their great need, there is no other choice than to take action. We are so grateful for Operation Hat Trick’s servant leadership in this way and are proud to serve with them in this great endeavor,” said Cole Price, Director of Licensing at the University of Alabama.

A portion of each sale of OHT branded merchandise is donated to select organizations that support the recovery of wounded service members and veterans. Through the sale of branded merchandise and member donations, Operation Hat Trick donations have helped dozens of organizations that provide direct services and support to wounded service members and veterans. They include: Project Sanctuary, The Yellow Ribbon Fund, Easter Seals/Veterans Count, the Navy SEAL Foundation Semper Fi Fund, the Warrior Bonfire Project, Liberty House, Ironstone Farm, Mac-v Veterans Alliance, Homes for Our Troops, and Walter Reed National Military Medical Center.

“The University of Alabama has shown the kind of commitment to our veterans we’re hoping to inspire all over the country,” Sheehan said. “Raising funds is a critical part of meeting their needs, but just as important is raising awareness of their struggles so we never forget our obligation to help them overcome their injuries and enjoy full lives.”

About the University of Alabama
The University of Alabama, the state’s oldest and largest public institution of higher education, is a student-centered research university that draws the best and brightest to an academic community committed to providing a premier undergraduate and graduate education. UA is dedicated to achieving excellence in scholarship, collaboration and intellectual engagement; providing public outreach and service to the state of Alabama and the nation; and nurturing a campus environment that fosters collegiality, respect and inclusivity.

About The Collegiate Licensing Company
The Collegiate Licensing Company (CLC), the trademark licensing affiliate company of IMG College, has been the leader in connecting passionate college fans to their favorite college brands for more than three decades. CLC represents over 160 of the nation’s top colleges, universities, bowl games, athletic conferences, the Heisman Trophy, and the NCAA. The collegiate partners that entrust CLC to protect, promote, and grow their brands comprise nearly 80% of the $4.6 billion retail market for collegiate licensed merchandise. For more information, please visit www.clc.com.

About Operation Hat Trick
OHT generates awareness, support and funding for the recovery of America’s wounded service members and veterans. OHT pursues these goals through the sale of OHT branded merchandise, proceeds of which are distributed to selected organizations supporting the OHT mission. The non-profit organization has partnered with hundreds of sports teams, including more than 350 universities and colleges, 130 high schools, 21 National Hockey League teams, 15 NBA teams, 165 high schools, more than 70 Minor League Baseball teams, and over 80 companies.

’47 (www.47brand.com) is the exclusive headwear partner of Operation Hat Trick. For more information, to give online or to purchase OHT apparel and merchandise, visit www.operationhattrick.org.

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Operation Hat Trick is a nonprofit, tax-exempt charitable organization under Section 501(c)(3) of the Internal Revenue Code.
Donations are tax-deductible as allowed by law.